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Marginal Value Product as Demand for Variable Input Production theory, as the term clearly states, is theory. The challenge with theory can be applying the theory (abstract concepts) to real situations, for example, how do decision makers use their understanding of production theory to make decisions. This page offers ideas on how to apply or use the concept of marginal value product (MVP). As stated previously, a firm will maximize profit by using the quantity of variable input where the cost of the last unit of input (MIC) equals the value of the product produced from that unit of input (MVP). If the cost of the variable input rises (i.e., the MIC goes up), the manager would use less of the input to maximize profit. This is illustrated by the intersection of the MIC and MVP curves. As the price of the variable input decreases, the manager would use more units of the variable input to maximize profit. Accordingly, the MVP is the firm's demand for the variable input; the business person is willing to use more (to buy more) if the price declines and will buy less if the price of the input rises. What else can be learned from this idea? How will the supplier of the input respond now that the supplier recognizes that the buyer's demand for the input is the buyer's MVP? The answer: if the supplier of the input knows the buyer's MVP, the supplier can set the price for the input accordingly.
The supplier of the input will charge the buyer the value of the input's production even though the cost of producing or supplying the input may be far less. Hypothetical illustration -- an agricultural chemical when applied to a grain field increases the value of the production by $15 (this understanding of the result of using the chemical is based on 1) tests that show the increase in production and 2) the market price of the grain). The supplier of that chemical is inclined to sell that chemical for nearly $15 even though it cost only $10 to produce the chemical.
In summary, suppliers of variable inputs determine a selling price for their product based on the value it produces for the buyer/user; that is, they charge slightly less than the buyer's MVP. In summary
The next section defines and describes production cost. Last Updated October 22, 2009 |
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Email: David.Saxowsky@ndsu.edu This material is intended for educational purposes only. It is not a substitute for competent professional advice. Seek appropriate advice for answers to your specific questions. |
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