Somnath Banerjee, NDSU associate professor of marketing, was recently a featured expert on finance advice website WalletHub.com.
Read online Banerjee’s expert opinion on Amica car insurance.
Banerjee’s research interests are in sales management, sales incentives, sales-marketing interface, online marketing, competitive marketing strategy and quantitative marketing.
He earned his bachelor’s degree at Patna University, India; his Master of Business Administration from the International Management Institute, India; and his doctorate at the University of Central Florida.
